Blackboard Releases Student Identification Tool Using Acxiom Technology

Blackboard has launched a service for student identity verification, powered by technology from Acxiom, a company that specializes in interactive marketing and risk mitigation services. The Acxiom Identify-X service allows institutions to deploy an enhanced verification program that integrates with Blackboard’s course management system, Blackboard Learn. After students log into the Blackboard platform and access a course assessment, Acxiom’s technology will periodically and randomly present real-time challenge questions that only the enrolled student will know how to answer.

The likelihood of students being required to verify their identity may be determined by instructors at the course level or system administrators at the institutional level. Instructors can control when, where, and how frequently they verify student identity while maintaining the privacy of student information. The service doesn’t require the purchase of any additional software.
(Link: Blackboard Releases Student Identification Tool Using Acxiom Technology)

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