World of Goo’s Pay What You Want Game Pricing: “Huge Success”

The average price paid was $2.03, with a larger than usual 13% going to Paypal in transaction fees because of the way service fees are structured (larger percentages for smaller transactions). Almost 17,000 customers paid $0.01 for the game, which was the largest bar in the sales histogram (below). Closely behind, almost 16,000 purchases were between $1.00 and $1.99. A couple of spikes in the long tail occurred in the $5.00-$5.99 and $10.00-$10.99 brackets.
(Link: World of Goo’s Pay What You Want Game Pricing: “Huge Success”)