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How Groupon Uses the Cloud to Scale its Business

Salesforce.com is often used as a CRM or sales management tool. Groupon actually uses Salesforce and its Force.com platform to power the deals that make up the site. Salesforce was chosen not just because of the company’s experience in supporting large business types — scale is important here — but because of the types of tools that can be integrated or built-on-top of the platform.

(Full Story: How Groupon Uses the Cloud to Scale its Business)

Salesforce.com Enters into a Definitive Agreement to Acquire Jigsaw – salesforce.com

Jigsaw’s unique Wikipedia-style crowd-sourcing model delivers the world’s most complete, accurate and up-to-date business contact data

The combination of Jigsaw and salesforce.com will allow companies to easily find, purchase and manage data that is seamlessly integrated with their CRM apps
(Link: Salesforce.com Enters into a Definitive Agreement to Acquire Jigsaw – salesforce.com)

Salesforce Simplifies The Creation Of Business Applications With Visual Process Manager

2009 was a banner year for Salesforce.com. The enterprise cloud computing company made significant enhancements to its product lineup, reported overall strong earnings, and even launched their own take on realtime enterprise social networking and collaboration, Chatter. Today, Salesforce is launching one of its first product enhancements for 2010: the Force.com Visual Process Manager.

Force.com, company’s platform to build and deploy enterprise applications, will now allows companies to design and deploy business processes inside their apps without having to build the applications on other software. Customers can visually design any complex business process with a design tool and instantly run it in the cloud without writing a single line of code. The technology powering the Visual Process Manager is based on technology acquired from Informavores, call scripting startup Salesforce bought last year.
(Link: Salesforce Simplifies The Creation Of Business Applications With Visual Process Manager)

AppExchange – Hundreds of Cloud Computing Applications, Pre-Integrated with salesforce.com

AppExchange is your one-stop-shop for software-as-a-service business applications. With just a mouse and a Salesforce account, you can easily find, test drive and install hundreds of pre-integrated applications from our partner and customer community. From lead scoring to bug tracking, the AppExchange allows you to extend your Salesforce success to every department and function.
(Link: AppExchange – Hundreds of Cloud Computing Applications, Pre-Integrated with salesforce.com)

Flex + Force.com: A Powerful Combination for Building Great, Data-Driven Web Applications | InsideRIA

For example, with a few mouse clicks you can create custom relational database tables on the Force.com platform, and as soon as you finish configuring those tables, the Force.com platform also provides you a secure webservice for integration with other back-end systems (e.g. payment processing, inventory control), web forms for all the standard CRUD operations (create, read, update & delete), and web forms for searching the data. With a few more clicks, you can set up template email notifications, configure workflow and approval rules, or modify the default data access permissions. And, with all that, you also get instant scalability – your application can ramp up to tens of thousands of users at any time and without any intervention on your part.
(Link: Flex + Force.com: A Powerful Combination for Building Great, Data-Driven Web Applications | InsideRIA)


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