There are two important factors which determine the first 100 people of your service:
1. How much they love your product2. How many other people on the service they have close relationships with
Back to Foursquare. When Foursquare launched at SXSW two years ago, there were a bit less than 100 people on the service at the time of their launch. Same goes for Gowalla. (100 is a relevant number because it was — I don’t know if it still is — the number of “Provisions” you could have for a beta version of an iPhone application.)
(Full Story: How to Get Millions of Users)


January 26, 2011 